West End Magazine covers WEFF 2018 in the article below, check it out!
WEFF ANNOUNCES COMMISSIONS AND PARTICIPANTS FOR NEW EXTENDED EXPERIENCES LAB COLLABORATION
West End Film Festival (WEFF) Directors, Sam Weingott and Sascha Shipley are excited to announce the Extended Experiences Lab, a collaboration with Christy Dena that will create opportunities for interactive content creators and filmmakers far beyond that of an individual film screening.
The lab is supported by the Queensland Government through Screen Queensland and Universe Creation 101 and is commissioning teams to create immersive and interactive content for a selection of finalist films at the West End Film Festival 2018.
The lab is a unique and specialised way of further developing film projects. Through collaboration with interactive multimedia practitioners, filmmakers can consider how to further connect and engage with target audiences in a unique way.
WEFF Director & Producer, Sam Weingott said “We are delighted to be able to develop WEFF in a way that brings together content creators from a variety of fields, to collaborate and develop skill sets that elevate both the individual practitioner, and the industry in general.”
Screen Queensland CEO Tracey Vieria said they were proud to support WEFF and the Extended Experiences lab to help filmmakers develop new skills and techniques to enhance film projects.
“Programs like this help filmmakers learn innovative ways to extend the storytelling experience through interactive content that connects and engages audiences in a unique way, a key part of unlocking new markets and commercial opportunities in the screen industry,” Ms Vieria said.
Four teams have been awarded commissions to extend WEFF finalist films. Three of the teams are Brisbane-based including: games and theatre creatives Tim Monley and Gianni Tills, who are behind live experiences such as The Game run at Woodford Folk Festival, app developers Zac Fitz-Walter and Jimmy Ti from Eat More Pixels, who work in gamification, playful design, augmented reality game designer Ruby Simpson, and opera singer, actress and writer Ash Freed.
Also joining the lab from Sydney is animator and public art instigator Lucinda Clutterbuck, game & VR artist Nikola Malbasic, and writer and sculptor Lewis Argall.
These wonderfully eclectic creators will be developing extended experiences for four WEFF finalist films including:
Derek Griffiths’ Pizza Deliverance
Jason Fitzgerald’s A Picture of Other People
Kirsty Lee’s The Weight of the Ocean
Fausto Montanari’s WEIRD.
Ms Weingott said “WEFF is delighted to be collaborating with Christy Dena, a leader in the field of transmedia. Being able to connect emerging filmmakers with a leader in this field, is an amazing opportunity, and we are really excited about the possibilities and experiences that will be developed.”
The lab will be held at the Griffith Film School and is now announcing the full list of participants. Veterans and early career filmmakers, journalists, photographers, opera singers, dancers, game makers, performers, animators, activist and lawyers are joining to develop extended experiences at this hands-on weekend.
Creatives will be travelling from Sydney and special participants are here from overseas, such as Vashanth Selvadurai, a Ph.D. fellow from Aalborg University, Denmark, who will be developing experiences for museums. Dr Dena said “the Extended Experiences Lab is an exciting and unique opportunity for filmmakers to develop pre- and post-experiences that have both marketing and meaning-making functions. This immersive approach to engagement will further Queensland’s screen culture for practitioners and audiences alike.”
The full list of participants is listed at www.ExtendedExperiencesLab.co
The Extended Experiences Lab is supported by the Queensland Government through Screen Queensland and in association with Universe Creation 101 and venue partner Griffith Film School.
Extended Lab Experience Commissions Selected
There are four successful teams who have been awarded commissions to extend WEFF finalist films. The WEFF finalists selected that will be developing extended experiences for these special commissions are:
* Fausto Montanari – WEIRD
* Derek Griffiths – Pizza Deliverance
* Jason Fitzgerald – A Picture of Other People
* Kirsty Lee – The Weight of the Ocean
The selected teams will work with a wonderfully eclectic collaboration of creators including:
Games and theatre creatives Tim Monley and Gianni Tills, who are behind live experiences such as The Game run at Woodford Folk Festival.
App developers Zac Fitz-Walter and Jimmy Ti from Eat More Pixels, who work in gamification, playful design, and augmented reality.
Game designer Ruby Simpson.
Opera singer, actress and writer, Ash Freed.
Animator and public art instigator Lucinda Clutterbuck.
Game and virtual reality artist Nikola Malbasic
Writer and sculptor Lewis Argall.
Extended Lab experiences also extends a warm welcome to Vashanth Selvadurai, a Ph.D. fellow who is here from Aalborg University, Denmark, who will be participating in the lab to develop pre- and post-experiences for museums.
Congratulations Teams and we look forward to your Extended Lab Experience Projects!
In Conversation with Jason Fitzgerald
Jason Fitzgerald has worked in the Brisbane screen making industry for a number of years. His film Shakes won the WEFF 2017 Audience Choice Award. We caught up with him and had the pleasure to talk all things film, producing and screen making. Read about Jason and his motivation behind submitting another film for WEFF 2018.
Where in the world are you from?
How are you involved in the film industry? How long have you been part of the industry?
I have been working as a freelancer in the local industry for about four years now. Most of my work is as an Assistant Director while making projects like this one just submitted on the side.
How did you find out about West End Film Festival (WEFF)?
I’ve just always known about it and I went to university with WEFF Co-Director, Sam.
How would you rate the festival put together by WEFF and what stood out to you?
Yes! I love it! I love the vibe and local community atmosphere.
What type of film did you submit? What do you love about WEFF?
I submitted a drama. In addition to the above comments about the atmosphere, I love the how supporting and encouraging the audiences and programmers are of the films shown at WEFF.
How has WEFF elevated/helped your career development?
Last year we were lucky enough to take home to Audience Choice award for my film Shakes. Having this on my CV is really beneficial moving forward and trying to get other projects off the ground.
Since WEFF 2017, where has your film and career taken you?
I have since produced another film called A Picture of Other People, which has been submitted for WEFF 2018 and have meanwhile been working on script and development for my first feature project.
What would you say to motivate emerging and up-coming screen makers who want to submit to WEFF?
Make films and make mistakes. Then make better films and rinse and repeat. Put your work out there and keep moving. Don’t dwell on one project for too long!
WEFF wishes Jason the best of luck for his submission in 2018!
Local Talent Drives West End Film Festival
A big thank you to Quest Newspapers for the local shout of the film festival in the City South News.
View the article here: http://quest.smedia.com.au/city-south-news/
Don’t miss out on show casing your most eclectic, enlightening and empowering films of 2018 at the West End Film Festival, June 22-24.
In Conversation with Christy Dena about Extended Experiences Lab
What is the Extended Experiences Lab?
An opportunity for filmmakers submitting to the West End Film Festival to have their film extended with an immersive experience. Successful finalists will have an external team work with them to create a pre- or post-experience around their film. Filmmakers and the external creative teams will be attending a two-day workshop to develop the ideas.
If my film is successful in gaining an extended commission, what do I have to do?
If your film is a finalist and chosen for a commissioned extension, you will be invited to be a part of the process. How much you are part of the process is up to you. You will be invited to attend the two day lab, where you can develop the idea with the commissioned team and learn techniques to extend your own future films.
What does extended experiences mean?
Are you familiar with ‘Secret Cinema’ in London? These are special themed screenings of films with props, and themed food and drink, and actors. That is an example of extending the film experience to the cinema event. You’re designing the screening. You can take it further, to creating a pre- or post-experience. For instance, before attendees go to the cinema they are emailed by a character from the film. That character may invite the filmgoer to their website to find out backstory. Or after the screening, there is the opportunity to relive a key moment with music. More examples on the website.
Will it affect the integrity of my film?
Everything created will be according to your genre, tone, feel, and message. Nothing will be revealed before that will ruin the unfolding of your narrative. We think about what would be the ideal build-up to your film, to get them into the right state of mind or thinking about the right questions before the titles come up. The same for afterwards. We think about what your filmgoer will be thinking and feeling at the end, and what would compliment that state best.
What kinds of films can be extended?
Any genre and length is welcome to be a part of the extended Experiences Lab: feature, short, animation, music video, experimental, documentary…
What do I do to get involved?
In your film submission to the West End Film Festival, there is a question about whether you want to opt-in to the Extended Experiences Lab. We’ll notify you if you are successful in gaining a commission. If you’re not successful with gaining a commission (we can only commission a few), you will be invited to attend the lab at a reduced rate so you can still learn the techniques on how to extend your film (and even do it yourself!).
Our 8th WEFF was a fantastic celebration of short film and community vibes. Our pop up venue Rumpus Cinema welcomed almost 700 people for 2 sessions of 21 Australian shorts.
Thanks to our dedicated volunteers who made the event happen on a beautiful Brisbane winter eve.
And congratulations to our Award winners for 2016!
Stay tuned for photographs coming soon...
Elly :: Best Film - Community
(As voted for by West End community representatives on the WEFF judging panel)
Award accepted by Lachlan Linton-Keane
Tom, a teenager on the brink of manhood, grapples with grief following his sister Elly’s death. As his fractured family mourns, Tom embarks upon a journey to purge himself of his guilt and understand the significance of their relationship. Will, Tom’s father, is tortured by the loss of his beloved daughter and his relationship with Tom deteriorates. Tom must reconcile with both his father and himself before he can hope to heal.
Award presented by Grill'd West End
Colours :: Best Music Video
Project Montreal // Colours 3:39
Shot across many locations in Brisbane, consisting of over 6000 images. Using a Canon 5D3 with a 24-105mm lens, a tripod. Composited in After Effects and most work done in FCPX.
Award presented by BCC Gabba Ward Councillor Jonathon Sri
Pearl Eatts :: Indigenous Talent Award
For the film Kirrendirri (Producer)
In the late 1800's murder and mayhem ruled in frontier Australia. On a property called Bladensburg outside of Winton several hundred locals were murdered and the bodies were burnt and pushed into a deep waterhole. The place is now called Skull Hole. Joslin and Pearl Eatts share their ancestors story.
Award presented by Deputy Premier Jackie Trad
Jack & Jill :: Best Film - Industry
(As voted for by film industry representatives on the WEFF judging panel)
Award accepted by Kate Paul
A modern adaptation of the beloved nursery rhyme, Jack + Jill is an examination of a unique psychiatric syndrome shared between two people, ‘folie à deux’, a psychosis intrinsically linked to unhealthy partnerships. Through a symbolic observation of the real life effects of toxic relationships, the film aims to explore why Jill came tumbling after. The film ultimately asks the question is it love or is it madness? Or, are the two inevitable?
Award presented by QUT Creative Industries
Benjamin Goes to A Swingers' Party :: Best Animation
Award accepted by Declan Byrne
Benjamin has just arrived at his first swingers' party but – after eagerly stripping off – has discovered he's not allowed in without a partner. Determined not to go home alone and unsatisfied, our hero sets out to find a mate.
Award presented by Griffith University Film School
Anchor :: Best Cinematography
Award accepted by Ainsley Pettitt
A depressed teenage boy is admitted into a psychiatric unit where he struggles to come to terms with his illness and stop ignoring the fact that he needs help.
Award presented by Australian Cinematographers Society & Lemac
Jack & Jill ::ACS Special Mention - Cinematography
Award presented to Declan Byrne
Award presented by Australian Cinematographers Society
The Bus Knight :: Audience Award Session 1
Award presented to XX
A mysterious stranger saves an inner-city bus ride from the tyranny of a bogan hijacking.
Award presented by Avid Reader
Gubbament Man :: Audience Award Session 2
Award presented to Tristan Savage
Frederick Alford, a forty-five year old Indigenous man working for the Australian Department of Discrimination Prevention, is in the middle of an interview with a documentary film crew. When his teenage daughter Kyeema shows up at the office, he is only too keen to get her involved.
Award presented by Avid Reader
We’re so proud to announce this years program of great Australian shorts.
And here it is! Over 20 examples of fantastic Australian filmmaking for you to enjoy in West End, Brisbane between 24 and 26 June.
Finalist films will be shown over two nights including at the Launch Party and Music Video Awards and the main festival itself (Sunday 26 June 2016) over two sessions.
Grab your tickets now!
You can still get tickets for your favourite short film festival!
Just head to our 2016 event page. It’s easy. You can purchase directly through our site with tickets at $20 or $15 for concession for each of our 2 sessions. WEFF happens Sunday 26 June from 4pm at our usual venue, Rumpus Cinema.
Rumpus Room have been busy converting their carpark into an outdoor space for markets over the past few months, and next Sunday as part of WEFF we’ll have a range of food providers, a bar and a place for you to warm up before the festival begins.
And don’t forget about our free Launch Party and Music Video Awards happening at The Boundary Hotel on Friday 24 June from 6pm. You can also grab a free ticket from our event page to make sure there’s room for you on the night.
Any questions? Just email us through our Contact page.
See you next weekend!
The WEFF Team
Join us for this year’s West End Film Festival!
This year’s WEFF includes a Launch Party and Music Video Awards on 24 June (free tickets but we suggest you reserve a ticket now) and the main WEFF event on Sunday 26 June from 4pm at Rumpus Cinema.
Tickets are $20 per session for Sunday’s event and are selling fast.
For more details about this years program, go to our 2016 page where you can also buy tickets.
Sign up to our newsletter for regular festival updates and program information.
This year we’re working with FilmFest for all ticket sales.
FilmFest promotes the rich tapestry of film festivals, special cinematic events and passionate discussion. It is the interface between multicultural and genre film festivals and festival audiences.
Founded in 2014 by a group of film lovers including film festival directors, film academics with ticketing and rewards specialists, FilmFest is a collaborative online hub that brings together a broad range of Australian film festivals. It is an online platform for film festival audiences to enjoy richer experiences, explore and grow their love of film by effectively connecting the vast array of film festivals with like-minded film-goers.